Relevant to our discussion of trustworthiness online is this article about “astroturfing,” from the UK’s The Guardian: “Every month more evidence piles up, suggesting that online comment threads and forums are being hijacked by people who aren’t what they seem. The anonymity of the web gives companies and governments golden opportunities to run astroturf operations: fake grassroots campaigns that create the impression that large numbers of people are demanding or opposing particular policies.”

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